The calculations below are based on an analysis of the real sector of the car market. The IDA team analyzed almost 3 million records of the aggregator Automoto.ua about car sales announcements from all (about 100) Ukrainian auto sites.
Given that prices in advertisements are directly dependent on the principle of market equilibrium (i.e. when the sellerʼs request must meet the buyerʼs expectations so that the goods are sold within a reasonable time), as well as the fact that these same prices are formed under the influence of a number of external factors, they can be used for market analytics as indicator values that demonstrate or explain the state of affairs at a certain moment, or explain the impact of external factors on the market. Possession of such information allows business analysts to identify trends and forecast the state of the market for the future, plan activities taking into account historical and current information for future periods.
- You can find out about the European price index at this link
Online market for used cars: the number of ads has decreased
Over the past 12 months, 2.6 million offers for the sale of used cars were posted on Ukrainian online vehicle classifieds. This number includes only newly added ads, excluding duplicates that may appear on multiple bulletin boards.
The highest seller activity during the mentioned period was recorded in May 2024, when 248.3 thousand ads were placed. The lowest activity during this period was observed in December of last year — 177.7 thousand ads.
The number of newly created ads has decreased slightly :from 222.1 thousand in February to 213.8 thousand in March (-3.7%). In a year-on-year comparison, the picture is as follows: in March 2024, online platforms published 244.8 thousand fresh offers, i.e. they are now offering 12.7% less.
The potential financial value of all cars offered (or being offered) for sale in February fell to $2.0 billion, which is close to the average.
The maximum and minimum volume of offers in monetary terms is largely correlated with the number of ads indicated above, which is visible in the diagram. On average, Ukrainians offer $2 billion worth of used cars for sale online every month.
- Order a turnkey car from Europe from West Auto Hub !
Price structure: the share of more expensive cars continues to grow
Over the year, that is, in comparison with March 2025 to March 2024, the following trends are noticeable in the diagram showing the market saturation with offers of different price groups: the share of budget options in the price range up to $2 thousand is increasing. The share of expensive (by the standards of our market) cars, priced over $20 thousand, also continues to grow — if last year there were 8.7% of them, now we have 9.2%.
The average price of offers has increased
After a record and sharp jump to $6,500 last November, in February this year the average price in the array of ads continued to decrease, stopping at $5,750. However, according to the results of last month, the broken line on the chart went up, to $5,900.
Price changes by segment (fuel/food)
In terms of individual segments, with a breakdown by type of power plant, the lowest average price, which according to the results of March is $2,700 (unchanged), is for cars with gas-powered equipment.
The most popular segment on the market is gasoline cars, occupying a middle position between the just described cars with LPG and diesel cars. The current average price of all offers here is $6,000, 3.4% more than it was a month earlier.
Used diesel cars are currently asking an average of $7,200, 2.8% more than a month earlier. By the way, a similar trend (an increase in average prices for gasoline and diesel cars) is also observed in European car markets.
The segment of cars with hybrid power plants (all subtypes such as MHEV/HEV/PHEV), unlike the previous ones, which were relatively calm, has always been distinguished by price instability. Although this time the changes are not too significant: minus 1.4% compared to the previous period, and the total is $14,000. However, it should be understood that the share of “hybrids” in the secondary market is relatively small (about 1.2%), so prices here fluctuate much more than elsewhere. Despite this, $14,000 is the second largest value for the observation period of 12 months.
About the electric vehicle segment: the long-term decline in the average price, which we observed almost all of last year, changed in October to a noticeable increase for this group. Then, in December and January, the curve again took a downward direction, but in February the trend changed to an increase in prices, and as a result we have $16,800 (+$800). March showed a slight decrease in the average price in the BEV segment, by 1.8% to $16,500.
- Subscribe to the Telegram channel of the Auto Market Research Institute to receive information first, without advertising and spam.
