Electric vehicle market review in March: Tesla gains absolute leadership in the secondary market

Experts of the Institute of Car Market Research analyzed the statistics of registrations of cars with electric power plants and identified the Top 20 brands and models in three segments: import of used cars, domestic resale and purchase of new electric cars.

Dynamics of the electric car market

In March, Ukrainians purchased 6,300 new and used electric cars. This is actually twice as much ( 99.6% ) as it was in March 2023, and 3.6% more than in February 2024.

After a slight decrease in the volume of trades in this segment at the beginning of the year, then the chart looks more and more like a "statistical plateau". There is probably some potential for growth in the electric vehicle segment, but it is not as powerful as it was a year or two ago, and statistics show that the saturation point of the market is getting closer here.

What does the electric car market look like in Ukraine? Used imported electric cars predominate here, their share was 55.1%, and the number of first registrations was 3,494 units.

In the domestic market, 1,947 purchase and sale agreements for electric vehicles were concluded, which is a share of 30.7%.

14.2% of electric cars (898 units) were bought new, which is less than last monthʼs result, when the number of new vehicles crossed the one thousand mark for the first time.

Among the total number of electric cars in March, 99.3% were cars, 0.7% (47 units) were trucks.

As of the beginning of 2024, according to the Institute of Car Market Research, the total fleet of vehicles with electric engines is 98,328 units., registered in Ukraine (with the exception of those removed from the register due to culling and export abroad): 95,999 cars, 2,327 trucks and 5 buses. The numbers suggest that supporters of electric mobility next month have every chance to celebrate the first hundred thousand electric cars in the Ukrainian fleet.

Electric cars are a domestic market

Three brands remain the leaders in the Ukrainian domestic electric car market. Until recently, the strongest competition was between Nissan, which managed to hold the championship for almost 10 years thanks to the most affordable and therefore the most popular electric car Nissan Leaf, but it was overtaken by Tesla. And this time, for the first time, there was a change of leader in the domestic market — the American brand took the lead, with a solid share of 26% and 502 sales transactions.

Now it does not look like Volkswagen, with a share of the secondary market of 13.2% and 255 cars, could confidently compete with these two manufacturers, but we should not lose sight of the fact that our market is actively replenished with relatively affordable cars of this brand produced in China, as well as the fact that the ID model range is constantly expanding. So in some time it is quite possible that the third position of Volkswagen will change to a higher one.

Also, although the numbers do not yet confirm this, Hyundai has a good potential — the Ioniq and, even more so, the Kona, especially the European versions, will soon be able to increase the sales volume of this Korean brand.

1. Tesla — 502 pcs.
2. Nissan — 468 pcs.
3. Volkswagen — 255 pcs.
4. Hyundai — 84 pcs.
5. Renault — 81 pcs.
6. Audi — 73 pcs.
7. BMW — 65 pcs.
8. Honda — 56 pcs.
9. Chevrolet — 48 pcs.
10. KIA — 38 pcs.
11. Mercedes-Benz — 36 pcs.
12. Jaguar — 27 pcs.
13. BYD — 23 pcs.
14. Ford — 21 pcs.
15. Toyota — 14 pcs.
16. Smart — 14 pcs.
17. Porsche — 14 pcs.
18. Fiat — 14 pcs.
19. Peugeot — 13 pcs.
20. Geely — 13 pcs.

In the Top 20 models of electric cars, the first place in the domestic market with a significant gap from the closest competitors (which will have to be observed for quite some time) is occupied by the Nissan Leaf. In March, 437 purchase and sale agreements were concluded for these.

On the second rung is the Tesla Model 3, for which 236 deals were concluded, on the third is the Volkswagen e-Golf (126 units).

Tesla Model Y is in fourth place, with a total of 114 resales, while Tesla Model S, which was chosen by 113 buyers, is in fifth place.

The most popular models of electric cars on the domestic market in March 2024:

1. Nissan Leaf — 437 pcs.
2. Tesla Model 3 — 236 pcs.
3. Volkswagen e-Golf — 126 pcs.
4. Tesla Model Y — 114 pcs.
5. Tesla Model S — 113 pcs.
6. Volkswagen ID.4 — 100 pcs.
7. Renault ZOE — 68 pcs.
8. Audi e-tron — 55 pcs.
9. Hyundai Kona — 54 pcs.
10. BMW i3 — 45 pcs.
11. Chevrolet Bolt EV — 42 pcs.
12. Tesla Model X — 39 pcs.
13. Honda M-NV — 32 pcs.
14. Jaguar I-Pace — 27 pcs.
15. Kia Soul — 25 pcs.
16. Honda e:NS1 — 21 pcs.
17. Renault Kangoo — 20 pcs.
18. Nissan Ariya — 18 pcs.
19. Hyundai Ioniq — 18 pcs.
20. Porsche Taycan — 14 pcs.

Electric cars — import of used ones

In the import segment, the first place is also for Tesla, and this is not the first month — 1,072 such cars were submitted for the first registration.

Nissan, which dominates the BEV fleet, is second on this list with a total of 600 imported cars.

Volkswagen is in third place (392 units), and Hyundai is in fourth place (281 units). Rounding out the top five is Audi with a total of 175 electric cars.

• View "freshly imported" electric cars from Europe in stock
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1. Tesla — 1072 pcs.
2. Nissan — 600 pcs.
3. Volkswagen — 392 pcs.
4. Hyundai — 281 pcs.
5. Audi — 175 pcs.
6. Renault — 162 pcs.
7. Jaguar — 124 pcs.
8. Chevrolet — 101 pcs.
9. KIA — 90 pcs.
10. BMW — 75 pcs.
11. Mercedes-Benz — 71 pcs.
12. Honda — 28 pcs.
13. Peugeot — 26 pcs.
14. Ford — 26 pcs.
15. Mitsubishi — 25 pcs.
16. Opel — 24 pcs.
17. BYD — 24 pcs.
18. Toyota — 22 pcs.
19. Citroen — 21 pcs.
20. Fiat — 17 pcs.

Nissal Leaf (530 units) still holds the lead among "freshly driven" electric cars. However, Tesla Model 3 (460 units) is getting closer to it every time, which Tesla Model Y (356 units) is trying to keep up with.

Volkswagen e-Golf is in fourth place (245 units). Rounding out the top five is the Tesla Model S with a total of 189 first registrations.

The most popular models of used imported electric cars in March 2024:

1. Nissan Leaf — 530 pcs.
2. Tesla Model 3 — 460 pcs.
3. Tesla Model Y — 356 pcs.
4. Volkswagen e-Golf — 245 pcs.
5. Tesla Model S — 189 pcs.
6. Hyundai Kona — 178 pcs.
7. Renault ZOE — 133 pcs.
8. Audi e-tron — 131 pcs.
9. Jaguar I-Pace — 124 pcs.
10. Volkswagen ID.4 — 99 pcs.
11. Chevrolet Bolt EV — 96 pcs.
12. Hyundai Ioniq — 72 pcs.
13. Tesla Model X — 67 pcs.
14. Kia Niro — 55 pcs.
15. Nissan Ariya — 36 pcs.
16. BMW i3 — 34 pcs.
17. Hyundai Ioniq 5 — 30 pcs.
18. Nissan eNV200 — 28 pcs.
19. Mercedes-Benz B-Class — 28 pcs.
20. BMW iX — 28 pcs.

The recent abolition of VAT on electric trucks has so far not had much of an impact on their import volumes. In March, 47 such items arrived, indeed somewhat more than, for example, there were in February (19 pcs.) and January (25 pcs.) of this year. However, last year, and without benefits, similar volumes were recorded — there were up to 39 newly arrived electric trucks per month.

Electric cars — sales of new ones

The first place in the list of brands of new passenger cars of the BEV group will continue to belong to Volkswagen : 256 cars and a share in the segment of 28.5%. Second place with a result of 162 cars and 18% goes to BYD, third place goes to Honda (partly thanks to DongFeng products) with 149 cars and a share of 16.6%.

• By the way, some electric cars from China can be bought with a warranty — for example , the Maxus brand. The official dealer present in Ukraine is ready to support the warranty for them for up to 5 years, and for the battery for up to 8 years!

The fourth and fifth places are for Nissan (69 units, 7.7%) and Audi (49 units, 5.5%).

1. Volkswagen — 256 pcs.
2. BYD — 162 pcs.
3. Honda — 149 pcs.
4. Nissan — 69 pcs.
5. Audi — 49 pcs.
6. Zeekr — 47 pcs.
7. Toyota — 31 pcs.
8. BMW — 29 pcs.
9. MG — 25 pcs.
10. Mercedes-Benz — 22 pcs.
11. Volvo — 20 pcs.
12. DongFeng — 6 pcs.
13. Lexus — 4 pcs.
14. Jaguar — 4 pcs.
15. Denza — 4 pcs.
16. XPeng — 2 pcs.
17. Weltmeister — 2 pcs.
18. Tesla — 2 pcs.
19. Maxus — 2 pcs.
20. Hyundai — 2 pcs.

Among individual models, the first place according to the results of March remains for the Volkswagen ID.4 (204 units), with a clear quantitative advantage over all other participants in the rating. In the next, second place is BYD Song Plus (113 units).

Honda e:NS1 is in third position with a total of 74 new cars sold.

The fourth step in the Honda M-NV (70 units), closes the top five new electric cars Nissan Ariya, which was chosen by 66 buyers.

The most popular new electric cars in March 2024:

1. Volkswagen ID.4 — 204 pcs.
2. BYD Song Plus — 113 pcs.
3. Honda e:NS1 — 74 pcs.
4. Honda M-NV — 70 pcs.
5. Nissan Ariya — 66 pcs.
6. Volkswagen ID.6 — 40 pcs.
7. Zeekr 001 — 34 pcs.
8. Audi Q4 — 31 pcs.
9. Toyota bZ4X — 29 pcs.
10. BYD Yuan Plus — 16 pcs.
11. MG 4 — 14 pcs.
12. BYD Seagull — 12 pcs.
13. BMW iX1 — 12 pcs.
14. Zeekr X — 11 pcs.
15. Volkswagen ID.3 — 11 pcs.
16. Mercedes-Benz EQE — 11 pcs.
17. BMW iX — 9 pcs.
18. Volvo XC40 — 8 pcs.
19. BYD Tang — 8 pcs.
20. Audi Q8 — 8 pcs.

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