The Auto Market Research Institute signed a memorandum with the LECTURA company. Together, the organizations will work on the development of the special equipment market in Ukraine and provide consumers with information in this area.
LECTURA has been a leading provider of specialty machinery information on the market since 1984. The companyʼs database contains information and specifications on more than 169,000 models of heavy equipment, and also provides used equipment valuations with online tools and digital solutions. The tools allow you to evaluate both a single vehicle and entire fleets of large companies.
"The special equipment market is special in that, unlike an ordinary car or truck, when choosing such a vehicle, their technical characteristics are very important. Very often, even sellers do not know the details that are important to the buyer. With the help of information from LECTURA, make a decision about the purchase is easier: learn more technical features and determine the market value. Together, we will make the market of special equipment in Ukraine more understandable and transparent," says Stanislav Buchatskyi, head of the Institute for Car Market Research.
In addition to specifications, the LECTURA Press web portal regularly publishes machine-building industry news, interviews with experts and market leaders. The most interesting materials and studies based on LECTURA data will be published on the website of the Institute of Car Market Research.
"We understand how big the Ukrainian car market is and what great potential it has. First, the country has a huge agro-industrial complex, and special equipment is in great demand on it. Second, after Victory, there will be a great need for special equipment for the reconstruction and restoration of Ukraine. We are ready to help in the selection, evaluation and purchase of special equipment, as well as deliver it to Ukraine together with our local partners," said LECTURA Managing Director Dr. Iva Thiel.
The first joint publications will appear on the website of the Institute of Car Market Research in the near future.
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