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The new car market is stable, with crossovers at the top. Results of January

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Experts of the Institute of Car Market Research analyzed the statistics of vehicle registrations in the first month of 2023, described the market dynamics and identified the 15 most popular new passenger cars in January.

Dynamics of the new car market

In January, Ukrainians bought almost 3,500 new passenger cars. This is -35.2% less than in January 2022 and -12.5% less than in December. Considering that January in Ukraine is traditionally not very active in car sales, and the war is going on in the country, such a monthly indicator can be considered not bad.

Dynamics of sales of new passenger cars in Ukraine, January 2022 — January 2023

The majority of new cars in November ( 85.8%, 2,980 units) were imported from abroad. The share of passenger cars manufactured in Ukraine by the method of large-unit assembly was 14.2% (495 units).

The largest number of new cars in November were traditionally registered in Kyiv (1,111 units) and Kyiv region (457 units), as well as Dnipropetrovsk (334 units), Lviv (251 units) and Odesa (189 units) regions.

Sales of new passenger cars by region of Ukraine, January 2023

The fewest new cars were registered for the first time in Luhansk (4 units) , Donetsk (5 units) , Kherson (11 units), Chernihiv (23 units)and Mykolaiv (35 units) regions.

The most popular new imported cars

Most often, when buying a new car in January, Ukrainians chose the Toyota brand (535 units, 15.4%). The second place was taken by the Renault brand (274 units, 7.9%).

Skoda rose to third place (252 units, 7.3%), and Mercedes-Benz took fourth place (251 units, 7.2%), which dropped one position.

Rounding out the top 5 is the Volkswagen brand (236 units, 6.5%).

Top 15 most popular brands of new imported cars in January 2022

Among the models in the first month of 2023, Renault Duster became the best-selling model (187 units), moving up one step. The second was Toyota Land Cruiser Prado (+1 position, 157 units).

The third step was taken by Suzuki Vitara (+1 position, 153 units). Volkswagen ID.4 (132 units) took fourth place.

Closes the first five KIA Sportage (126 units).

In general, Ukrainians continue to prefer practical universal cars: of the 15 most popular models in January, 13 are SUVs and crossovers.

Top 15 most popular models of new imported passenger cars in January 2022
  1. Renault Duster — 187 pcs.
  2. Toyota Land Cruiser Prado — 157 pcs.
  3. Suzuki Vitara — 153 pcs.
  4. Volkswagen ID.4 — 132 pcs.
  5. KIA Sportage — 126 pcs.
  6. Toyota RAV-4 — 109 pcs.
  7. Mercedes-Benz GLE-Classe — 105 pcs.
  8. Hyundai Tucson — 97 pcs.
  9. BMW X5 — 88 pcs.
  10. Skoda Kodiaq — 77 pcs.
  11. Mazda CX-5 — 76 pcs.
  12. Renault Express — 69 pcs.
  13. Toyota Land Cruiser — 66 pcs.
  14. Toyota Corolla — 61 pcs.
  15. Mercedes-Benz GLS-Classe — 58 pcs.

Among the new passenger cars assembled in Ukraine, Skoda cars were the most purchased in October (125 units in total): Kodiaq (77 units), Karoq (45 units), Octavia (2 units) and SuperB (1 unit).

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