Domestic sales of used cars decreased in 2022, but the market is alive. Results and top models
In 2022, Ukrainians bought on the domestic market 711.7 thousand pcs. cars with mileage. This is 24.7% less than during 2021, however, given the circumstances, such indicators can be considered successful: the market is alive, no matter what. Experts of the Institute of Car Market Research determined in which regions and which cars were bought the most in the past year.
Dynamics of domestic sales of used cars
In December 2022, Ukrainians purchased 69,400 cars with mileage within the country. This is −0.4% less than in November and −30.9% less than in December 2021. In total, since the beginning of the year, Ukrainians have concluded 711,744 agreements for the purchase and sale of used cars on the domestic market. During 2021, which turned out to be the most successful in the history of the Ukrainian car market, Ukrainians concluded 24.7% more purchase and sale agreements. However, the drop in trade volumes by only a quarter in the conditions of the war cannot be considered a bad result, according to the Institute of Car Market Research.
It is noticeable that the domestic car market "sedated" after the start of a full-scale war, began to recover in April, became more active due to the introduction of the so-called "zero" customs clearance, reached its peak in September (79 thousand sales transactions), and stabilized at about 70 thousand. Such results are shown by sales of used cars within the country for the third month in a row.
In which regions are the most used cars bought?
As last year, in 2022, the most used passenger cars on the domestic market were purchased in the city of Kyiv : 93,800 sales and purchase agreements were concluded in 12 months. Dnipropetrovsk Oblast was in second place (63.3 thousand deals), and Kyiv Oblast was third (63.3 thousand deals). Traditionally, the capital and the region have the largest share of the Ukrainian car market: more than 22%.
If compared with 2021, the first 4 positions in the list of regions where Ukrainians concluded the most purchase and sale agreements have not changed. However, further on in the list, the regions affected by the war immediately stand out: Donetsk region fell by 14 positions, Zaporizhzhia by 6, Kherson by 3, and Kharkiv and Mykolaiv regions by 2. Instead, Kirovohrad and Rivne regions rose in the rating (+4 positions); Khmelnytskyi, Zakarpattia, Chernivtsi, Sumy, Chernihiv and Sumy regions rose to three positions; Poltava and Vinnytsia regions added two points each, and Ivano-Frankivsk, Cherkasy and Lviv regions rose by 1 step. All other regions of Ukraine remained unchanged.
- The city of Kyiv — 93,788 agreements
- Dnipropetrovsk — 69,344 agreements
- Kyivska — 63,293 agreements
- Odesa — 54,208 deals
- Lvivska — 52,047 deals
- Vinnytsia — 32,466 deals
- Kharkiv — 29,683 agreements
- Poltava — 28,021 agreements
- Khmelnytska — 25,843 agreements
- Cherkasy — 24,573 agreements
- Zakarpattia — 23,733 agreements
- Ivano-Frankivsk — 23,132 agreements
- Zaporizhzhia — 22,148 transactions
- Rivne — 20,291 agreements
- Ternopilsk — 20,082 agreements
- Chernivtsi — 18,580 deals
- Zhytomyrska — 18,493 agreements
- Kirovohradsk — 17,310 deals
- Sumy — 17,148 deals
- Chernihivska — 14,853 agreements
- Volynsk — 13,724 agreements
- Mykolayivska — 13,267 deals
- Donetsk — 6,753 agreements
- Khersonska — 4,888 deals
- Luhansk — 4,076 deals
However, if we compare quantitatively, then in 2022 sales fell in all regions without exception. Compared to 2021, the number of concluded purchase and sale agreements decreased the most (by 80.2%) in the Donetsk region. Sales of used cars in the Kherson region decreased by 75.8%; by 68.6% — in Luhansk ; by 52% — in Kharkivska ; by 44.9% — in Zaporizhzhia ; by 36.2% — in Mykolayivska. Indicators also worsened by a quarter in the city of Kyiv, and by 22% in the Kyiv region. The number of agreements concluded in the Sumy region decreased by the same amount. 20% fewer cars were bought in Chernihiv region.
Sales of used cars on the domestic market changed the least in Zakarpattia (-1.4%), Lviv (-3.8%), Volyn (-5.3%), Rivne (-6.6%) and Kirovohrad (-9, 9%) regions.
The most popular brands in the domestic market
Volkswagen became the first brand among passenger cars that, according to the results of 2022, Ukrainians bought the most on the domestic market. Ukrainians concluded 90,200 purchase and sale agreements for cars of this brand, which is 12.7% of the total number. Compared to the previous year, 2021, the share of the German mark increased slightly (from 10.8%). Instead, Russian-Soviet VAZ cars, which still occupy the second place in the rating, were bought less: 48.9 thousand deals, which is 6.9% of the total number. In 2021, more of these cars were bought: 95.1 thousand or 10.1 of the total number. In general, such processes testify to the gradual rejection of Ukrainians from the products of the Russian-Soviet automobile industry and their gradual replacement by cars of Western brands.
The third place in the rating was taken by Renault (5.9%, 39.1 thousand units), and the fourth place by Skoda with a share of 5.5% ( 39.1 thousand units). Toyota took fifth place (5.2%, 36.7 thousand transactions). In general, the top five most popular trends in the domestic market completely repeat the similar list of 2021, which indicates the stability of the preferences of Ukrainians.
The most popular models in the domestic market
The first place among domestic sales in 2022 was taken by the Volkswagen Passat (26.8 thousand transactions), for the first time in many years, displacing the former perennial leader of the Ukrainian car market Daewoo Lanos and its modifications to the second place. According to the results of the year, 24,700 purchase and sale agreements were concluded regarding the latter.
Skoda Octavia took third place (22,000 deals), and Volkswagen Golf took fourth place (20,800 deals). Rounding out the top five is Renault Megane (12.7 thousand transactions).
Ford Focus also entered the list of the most popular cars of Ukrainians on the domestic market (11.6 thousand deals), taking 6th place. In seventh place is VAZ 2109/21099 (10,100 units), which has dropped 2 positions compared to 2021. Eighth place was taken by Skoda Fabia (10.1 thousand units), ninth place by Opel Astra (10.1 thousand units). Tenth on the list was the BMW 5 Series (9.4 thousand units).
If we analyze the first 25 positions of the most popular passenger cars on the domestic car market in 2022, then the general trends, like last year, are unchanged. Most of the popular models on the market are products of European car factories. The impact of the so-called "zero" customs clearance, which lasted during April-June 2022, is also noticeable: the number of purchase and sale agreements for models that were imported en masse during the period of this law increased significantly. Yes, Audi A4, if compared with the rating of 2021, rose in the rating by as many as 21 positions, Opel Zafira — by 19, BMW X5 — by 16, Renault Scenic — by 15 steps.
In general, the rating of resales of used cars in the domestic market in 2022 looks like this:
- Volkswagen Passat — 26,830 deals
- Lanos & Sens — 24,663 deals
- Skoda Octavia — 22,030 deals
- Volkswagen Golf — 20,759 deals
- Renault Megane — 12,669 deals
- Ford Focus — 11,567 deals
- VAZ 2109/99 — 10,715 deals
- Skoda Fabia — 10,140 deals
- Opel Astra — 10,076 deals
- BMW 5 Series — 9,431 deals
- BMW 3 Series — 8,930 deals
- Chevrolet Aveo — 8,779 deals
- Audi A6 — 8,746 deals
- Toyota Camry — 8,618 deals
- Audi A4 — 7,754 deals
- Mercedes-Benz E-Class — 7,708 deals
- Renault Scenic — 7,211 deals
- BMW X5 — 7,012 deals
- Volkswagen Jetta — 6,555 deals
- Hyundai Sonata — 6,133 deals
- Volkswagen Transporter — 6,083 deals
- Mitsubishi Lancer — 6,069 deals
- Opel Zafira — 5,871 deals
- Mazda 6 — 5,862 deals
- Renault Logan — 5,842 deals
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