Experts of the Institute of Car Market Research analyzed the statistics of vehicle registrations in March 2024, described the market dynamics and identified the 20 most popular new passenger cars of the month.
Dynamics of the new car market
In March, Ukrainians bought almost 6,500 new passenger cars. This is 9.4% more than in February of the same year, and 28.8% more than in March 2023. After a gradual "subsidence" (which can be seen in the diagram), the market of new passenger cars shows an increase in volumes for the second month in a row. To date, this is the largest number of new cars submitted for first registration, which has not been seen since January 2022 — the largest number before that was recorded in December 2021 — 10.9 thousand.
The majority of new cars in March ( 95.6%, 6169 units) were imported from abroad. The share of passenger cars manufactured in Ukraine by the method of large-unit assembly or converted from imported machine kits amounted to 4.4% (281 units).
Buyers of new cars were mostly individuals (66.1%, 4266 units), legal entities bought 2184 cars (33.9%).
The largest number of new cars were registered last month in the city of Kyiv (2,549 units, 39.5%) and the Kyiv region (730 units, 11.3%) — which traditionally accounts for more than half of the total volume of the new passenger car market. Also in the leaders are Dnipropetrovsk (466 units, 7.2%), Lviv (373 units, 5.8%) and Odesa (357 units, 5.5%) regions.
The fewest new cars were registered in Kherson (11), Donetsk (17), Volyn (61), Chernivtsi (72), and Ternopil (74) regions. Luhansk region again falls into statistical samples with a zero result.
The most popular new cars
In March, the championship was won by the Renault brand (1022 units, 15.8%), which still occupied the second position, shifting one position below the leader of the previous periods, Toyota (898 units, 13.9%).
On the third step is Volkswagen (482 units, 7.5%), followed by Skoda (406 units, 6.3%). Rounding out the top five (which is quite interesting for the Ukrainian market) is BMW with a result of 366 cars and a share of 5.7%.
The Renault Duster crossover (884 units), designed for the general market, once again won the first position in the rating of new cars.
The second place is also quite familiarly occupied by another crossover — Toyota RAV4 (404 units), after which the representative of the KIA Sportage SUV family (224 units) again occupies the third position. The electric Volkswagen ID.4 (204 units) is on the fourth step. fifth place in Mazda CX-5 (168 units).
- Renault Duster — 884 pcs.
- Toyota RAV4 — 404 pcs.
- KIA Sportage — 224 pcs.
- Volkswagen ID.4 — 204 pcs.
- Mazda CX-5 — 168 pcs.
- Hyundai Tucson — 163 pcs.
- Toyota Land Cruiser Prado — 154 pcs.
- Skoda Octavia — 134 pcs.
- BYD Song Plus — 117 pcs.
- Geely Atlas Pro — 114 pcs.
- BMW X3 — 109 pcs.
- Toyota Camry — 101 pcs.
- Suzuki SX-4 — 101 pcs.
- Skoda Kodiaq — 100 pcs.
- BMW X4 — 98 pcs.
- Renault Express — 97 pcs.
- Suzuki Vitara — 82 pcs.
- Volkswagen Touareg — 76 pcs.
- Citroen C-Elysse — 75 pcs.
- Skoda Karoq — 74 pcs.
Among the new passenger cars manufactured or converted in Ukraine and registered in March, the three Skoda models produced at the Transcarpathian Evrocar plant became the most popular. The first place in this category went to the crossover Kodiaq (95 units), the second — Karoq (73 units), the third place went to Octavia with the result of 23 first registrations.
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